The Trade Desk is this big American tech company that basically helps advertisers buy digital ads in a super smart, automated way. They run a platform (called a DSP, or Demand Side Platform) where brands and agencies can set up, manage, and optimize their ad campaigns across tons of channels—like websites, mobile apps, streaming TV, audio, you name it. They’re pretty much the biggest independent player in this space, competing with giants like Google and Amazon.
Now, about the stock crash,things have been rough lately. Their share price tanked, and here’s why:
First off, their latest financial results were kind of a letdown. For the first time in over eight years, they didn’t hit their own revenue targets. Investors hate surprises like that, so the stock dropped hard, almost 30% in a single day.
On top of that, they’ve been rolling out a new AI-powered platform called Kokai, but apparently, there were some hiccups with the launch. The company admitted they messed up a bit on execution, which didn’t help investor confidence.
Another thing: their stock had gone up a ton last year, it more than doubled at one point. So when the results disappointed, people freaked out and started selling. The valuation was super high, and the market just corrected itself, wiping out a huge chunk of their market cap.
There’s also some bigger-picture stuff going on.
The ad industry is getting more competitive, with Google and Amazon pushing hard, and there are worries about the economy slowing down. Plus, new privacy rules and regulations are making things trickier for digital ad companies in general.
All this led to a bit of a panic, with people selling off their shares and the price dropping even more because of technical trading stuff.
Fortunately, the price stopped near the previous lows where there is a major support and this could be a masive opportunity for mid to long term investors seeking a low risk entry with a +200% returns opportunity. A Stop Loss under the supports would be fine to keep your money safe.
In short, The Trade Desk is still a major player in digital ads, but they hit a rough patch because of disappointing results, some mistakes with their new tech, and a reality check on their sky-high stock price. Some people still think they’ll bounce back if they fix these issues, but for now, it’s been a wild ride!
Now, about the stock crash,things have been rough lately. Their share price tanked, and here’s why:
First off, their latest financial results were kind of a letdown. For the first time in over eight years, they didn’t hit their own revenue targets. Investors hate surprises like that, so the stock dropped hard, almost 30% in a single day.
On top of that, they’ve been rolling out a new AI-powered platform called Kokai, but apparently, there were some hiccups with the launch. The company admitted they messed up a bit on execution, which didn’t help investor confidence.
Another thing: their stock had gone up a ton last year, it more than doubled at one point. So when the results disappointed, people freaked out and started selling. The valuation was super high, and the market just corrected itself, wiping out a huge chunk of their market cap.
There’s also some bigger-picture stuff going on.
The ad industry is getting more competitive, with Google and Amazon pushing hard, and there are worries about the economy slowing down. Plus, new privacy rules and regulations are making things trickier for digital ad companies in general.
All this led to a bit of a panic, with people selling off their shares and the price dropping even more because of technical trading stuff.
Fortunately, the price stopped near the previous lows where there is a major support and this could be a masive opportunity for mid to long term investors seeking a low risk entry with a +200% returns opportunity. A Stop Loss under the supports would be fine to keep your money safe.
In short, The Trade Desk is still a major player in digital ads, but they hit a rough patch because of disappointing results, some mistakes with their new tech, and a reality check on their sky-high stock price. Some people still think they’ll bounce back if they fix these issues, but for now, it’s been a wild ride!
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The information and publications are not meant to be, and do not constitute, financial, investment, trading, or other types of advice or recommendations supplied or endorsed by TradingView. Read more in the Terms of Use.
Disclaimer
The information and publications are not meant to be, and do not constitute, financial, investment, trading, or other types of advice or recommendations supplied or endorsed by TradingView. Read more in the Terms of Use.