Blu Label Unlimited Group Ltd. engages in the virtual distribution of secure electronic tokens of value and transactional services. It operates through the following segments: Africa Distribution, Solutions, and Corporate. The Africa Distribution segment includes the distribution of prepaid airtime, starter packs and electricity of the South African network operators and utility supplier as well as distribution of ticketing, universal vouchers, handsets, tablets and other devices within South Africa and certain African countries. The Solutions segment focuses on marketing of cellular and financial products and services through outbound telemarketing and other channels, and provision of inbound customer care, technical support, markets data and analytics services. The Corporate segment performs the head office administration function. The company was founded by Mark Steven Levy and Brett Marlon Levy in 2001 and is headquartered in Johannesburg, South Africa.
